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The Professional Practice Statement developed by the Association Forum and adopted in 2015, is provided as a management tool for associations and individual association professionals, developed by experts in the industry, and recommended as a means to achieve excellence in managing associations and other not-for-profit organizations.

Achieving diversity in associations is a priority for the he Association Forum. "In a global economy, as association members and potential members become increasingly diverse, associations must reflect this diversity in order to represent their stakeholders and the public they serve. For organizational vitality and impact, workforce diversity is a strategic imperative. Diversity may be defined in many ways, including but not limited to individual characteristics such as age, color, culture, ethnicity, gender, gender identity, race, national origin, physical ability, political beliefs, religion/spirituality, sexual orientation, marital status/partnership, language preference, socio-economic status, professional choices and other facets of social diversity. Inclusion reflects the degree to which all members, staff, and stakeholders are included as integral and welcomed participants in the organization. As membership, customer and staff demographics evolve, demands on and expectations of associations are changing."

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