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Material Detail

Making Health Information Personal: How Anecdotes Bring Concepts to Life

Making Health Information Personal: How Anecdotes Bring Concepts to Life

Research suggests people often fail to understand the personal relevance of generalized health information. To make health information more meaningful, communicators can employ anecdotes that take the form of instructive stories about the illnesses or injuries of particular people. Appropriate anecdotes may help audiences internalize health information by triggering insights such as: “I see how that could happen to me…I’d better take action.”...

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Keywords:
stories, anecdotes, emotional connection, narrative, health education, health promotion, parable, communcation, narrative persuasion, vividness, multimedia learning, health communication, personalization, character identification, mirror neurons, vicarious learning, injury prevention, story, public health
Disciplines:
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More about this material

Material Type:
Reference Material
Date Added to MERLOT:
November 22, 2014
Date Modified in MERLOT:
June 19, 2022
Author:
 
Submitter:
Mitch Ricketts
Primary Audience:
College General Ed, College Upper Division, Graduate School, Professional
Technical Format:
PDF
Mobile Compatibility:
Not specified at this time
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Accessibility Information Available:
Unknown
Creative Commons:
Unknown

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