Material Detail

Based closely on the development of the low fare airlines industry in Europe, this game can be played at varying levels of complexity.Can your team build a successful airline quickly in this intensively competitive industry? Can you achieve the profitable growth and market domination of firms like Ryanair (Europe), Southwest (USA) or Air Asia (Far East) – or will you crash and die like most firms in the industry?

NOTE: This simulation is licensed on a per user or group basis, and with academic or executive education pricing see our prices here.

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