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Material Detail

Stacey Andrade-Wells, CMO of Liquid I.V.

Stacey Andrade-Wells, CMO of Liquid I.V.

Wharton’s Dr. Americus Reed speaks with Stacey Andrade-Wells, CMO of Liquid I.V., about the history of the brand, what sets them apart in the marketplace, their brand strategy, the consumer product experience, and more.

This is a 24-minute podcast.

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More about this material

Material Type:
Presentation
Date Added to MERLOT:
September 24, 2025
Date Modified in MERLOT:
September 24, 2025
Author:
 
Submitter:
Cathy Swift
Asian American, Native American, Pacific Islander Serving Institution Hispanic Serving Institution
Primary Audience:
College Upper Division, Graduate School
Technical Format:
Audio File (e.g. Podcast), Website
Mobile Compatibility:
Not specified at this time
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Creative Commons:
No

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