1. Home
  2. Material Detail: Why Starbucks failed in Australia

Material Detail

"Why Starbucks failed in Australia" icon

Why Starbucks failed in Australia

Starbucks can be found all over the world, from Shanghai to Guantanamo Bay. But there is one continent that was uninterested in the coffee giant. Australians largely rejected Starbucks' attempted takeover, which led to an embarrassing retreat for the brand. CNBC explains what went wrong.

This is a TED-Ed presentation that includes a video, a quiz, and links to other resources such as guided discussions....

Show More
Disciplines:
Go to Material  
Bookmark / Add to Course ePortfolio
Create a Learning Exercise
Add Accessibility Information
Rate
Add a Comment

Quality

More about this material

Material Type:
Presentation
Date Added to MERLOT:
November 18, 2021
Date Modified in MERLOT:
May 12, 2022
Author:
Submitter:
Cathy Swift
Asian American, Native American, Pacific Islander Serving Institution Hispanic Serving Institution
Primary Audience:
High School, College General Ed, College Lower Division
Technical Format:
Website
Mobile Compatibility:
Not specified at this time
Language:
English
Cost Involved:
No
Source Code Available:
Unknown
Accessibility Information Available:
Unknown
Creative Commons:
No

Browse...

Disciplines with similar materials as Why Starbucks failed in Australia
Other materials like Why Starbucks failed in Australia

Comments

Log in to participate in the discussions or sign up if you are not already a MERLOT member.