Bookmark Collection

Consumer Behavior

Date Added to MERLOT:: July 28, 2006
Created by:: Michelle Kunz
License:

Collection Content

Psychology Experiments on the Internet (Simulation)

Psych test--for CB
Index of Learning Styles (Quiz/Test)
Beyond 50.04 (Reference Material)

AARP report; good for demographics
Understanding The Science Of Shopping (Presentation)
Merchants of Cool (Reference Material)
Buzz or Zap? - Consumer psychology for the 21st century (Open (Access) Textbook)
Children as Consumers (Reference Material)
Social Grade Definitions and Demographics Classifications and Geodemographic Classes (Tutorial)