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Course ePortfolio

SCC ENTR 350 - Mom

This course introduces the foundational concepts of entrepreneurship. Students will explore the feasibility of a small business idea while writing an opportunity analysis, which is the first step toward development of a full business plan. This course also examines legal forms of ownership, development of a strong business strategy, and development of a plan for managing human resources in a small business.

Date Added to MERLOT:
April 4, 2019
Created by:
Brian Mom
License:
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Pedagogical Approach

A variety of instructional methods may be used including lecture, discussion, case studies, video, research, projects, and professor and publisher provided online materials and presentations.

Learning Outcomes

Upon completion of this course, the student will be able to:

  • evaluate the role of entrepreneurship and small business in the U.S. economy.
  • research and write an opportunity analysis for a business idea.
  • create a vision, mission, core values, and business strategy for an entrepreneurial venture.
  • explain how structure, strategy, and culture develop in a growing business.
  • assess the legal ownership options for small business.
  • prioritize the human resource management needs of a small business.
  • develop a human resource plan for a small business.

Assessment

Evaluation and assessment methods may include participation in class discussions, completion of written assignments, student presentations, research projects, case study analysis, and examinations.

Other Information

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Course Resources