Bookmark Collection
marketing principles class
- Date Added to MERLOT:
- July 28, 2006
- Created by:
- Michelle Kunz
- License:
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Collection Content
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BRANDS: A Marketing Game (Simulation) -
Break Even Analysis Simulation (Simulation)for exercise at conclusion of pricing
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Articles About Advertising Slogans (Collection) -
Business Plans and Marketing Strategy (Tutorial)Chapter 1 -
Product Life Cycle (Quiz/Test)Chapter 8 & 9 -
Advanced Marketing Planning (Presentation)Chapter 1 -
Branding 101: An Overview of Branding and Brand Measurement (Presentation)
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Brand Exchange (Reference Material)
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Historical Ads (Collection) -
Competitive Intelligence Assessor (Tutorial)SWOT analysis application exercise
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Sales and Profit Calculator (Simulation)
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Marketing (Open (Access) Textbook)
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Types of Brands (Tutorial) -
Types of Brands (Tutorial)
