Peer Reviews

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Chris Kelly, senior reporter at Marketing Dive, joins Barbara Kahn and Americus Reed to share beh...

The open-access textbook Leadership and Management in Learning Organizations, authored...

How to Become a More Effective Leaders is a Harvard Business School online textbook. It is divide...

The material is about the business cycles with specific learning materials about recessions. The...

A TED presentation via Youtube titled What would a sustainable, universally beneficial econo...

This material provides a comprehensive explanation of marketing strategy, detailing its purpose,...

Nowadays, Coca-Cola could be found in every corner of the world. No matter you are in the most bu...

This article explores hidden visual messages embedded in well-known company logos and explains th...

Wharton’s Barbara Kahn, author of The Shopping Revolution: How Retailers Succeed in an Era of End...

Wharton’s Barbara Kahn and Dr. Americus Reed speak with Neil Patel, founder of NP Digital, about...

This video introduces the fundamentals of human resources, with a focus on effective employee ma...

The video focuses on the fundamental principles and academic models of change management, using N...

Ricardo Semler’s TED Talk, How to Run a Company with (almost) no Rules, is based on his book, the...

During the Wharton Business Daily audio podcast, How Japanese Companies Are Rebounding with a Hyb...

Fishbanks is a multiplayer web-based simulation in which participants play the role of fishers an...

A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is a foundational strategic plann...

Learning from Leadership is a TED talk given by Fields Wicker-Miurin. She shares the stories of t...

Generative AI is poised to transform the workplace, but we still need human brains for new ideas,...

Follow along as Debbie Millman discussed the history of branding—from the Big Bang to the present...

Digital Marketing 101 - In this video, we'll be discussing the differences between traditiona...

This is a book intended for entrepreneurs who want to start their own businesses and keep their d...

Tesla's Entry into the U.S. Auto Industry is case study, which presents background informatio...

This Open Educational Resource textbook has been adapted from the following 2 OpenStax textbooks:...

This collection of managerial accounting case studies can be used for both formative and summativ...